The rock band Def Leppard will be the first artist ever to debut a new music video through the long-running video game series Guitar Hero.
The music video of Dangerous from the band’s recently released, self-titled album will premiere on Wednesday on Guitar Hero Live, the latest edition of the Activision rhythm game franchise.
“It seems like everything has been done, and MTV doesn’t really exist any more, so it’s cool there’s another medium to represent the song now,” said Def Leppard guitarist Phil Collen in an interview.
“I think music videos became painful for a while,” said Collen, who has been with the veteran British rock band since 1982. “You had to do them. They cost so much money. It was very corporate. This is cool because it goes back to being artistic.”
Guitar Hero Live, the first new entry in the gaming series in five years, introduced live actors, a new guitar-shaped controller and the online music video network GHTV, which allows players to strum along to music videos or live performances streamed in the background. GHTV includes more than 300 songs.
GHTV will also add music videos for Def Leppard hits Let’s Go and Rock of Ages. Other videos being added to the service this week include The Strokes’ You Only Live Once and Miles Kane’s Don’t Forget Who You Are.